Fruit Crunchables vs. Kale Chips: Which Crunchy Snack Offers Better Taste and Nutrition?

When the midday craving for something crunchy strikes, many of us reach for a bag of kale chips. They’ve been touted as a healthy alternative to potato chips, but let’s be honest: the taste and texture can be hit-or-miss. Now, there’s a new contender in the crunchy snack aisle—Fruit Crunchables from That’s It. These apple-based crisps offer a satisfying crunch without the bitterness or dust that often comes with dehydrated greens. But how do they really stack up?

In this head-to-head comparison, we’ll put Fruit Crunchables against kale chips across five key areas: taste, texture, nutritional profile, ingredient simplicity, and versatility. By the end, you’ll know exactly which crunchy snack deserves a spot in your pantry.

Taste Test: Sweet vs. Savory Crunch

Kale chips typically lean savory or salty, often coated with oil, salt, and sometimes cheese or vinegar powder. While some brands nail the flavor, many leave a lingering bitter aftertaste from the kale itself. If you’re not a fan of leafy greens, kale chips can be a tough sell. On the other hand, Fruit Crunchables are made from real apples and fruit purees, delivering a naturally sweet and fruity flavor that most people love. The Fruit Crunchables Apple Crisps Variety Pack Bundle Box - Apple, Blueberry, Cinnamon & Strawberry (32 Packs) offers four different flavors, so you can enjoy a mix of apple, blueberry, cinnamon, and strawberry without any added sugar.

For those who prefer a savory crunch, kale chips might still win. But if you have a sweet tooth or want a snack that kids will actually eat without complaining, Fruit Crunchables are the clear winner. They taste like a light, crispy apple slice, not a health compromise.

Texture Comparison: Crispiness That Lasts

Texture is make-or-break for any crunchy snack. Kale chips are notoriously fragile—they often arrive crumbled at the bottom of the bag, and even the intact pieces can be papery and thin. They also tend to lose their crunch quickly once exposed to air. Fruit Crunchables, by contrast, are made from thinly sliced apples that are gently dried to a crisp. They hold up much better in packaging and stay crunchy longer after opening. Each bite gives a satisfying snap without the delicate shatter of kale chips.

If you’re packing snacks for lunchboxes or road trips, durability matters. The Apple + Strawberry Crisps Fruit Crunchables Bundle Box (30 Packs) is a great option for on-the-go crunch that won’t turn to dust in your bag.

Nutritional Breakdown: What’s Inside Each Crunch?

Let’s look at the numbers. A typical serving of kale chips (about 1 ounce) contains around 150 calories, 10 grams of fat (from added oil), 6 grams of carbs, and 2 grams of protein. They do offer vitamins A, C, and K, but the added oil and salt can offset those benefits. In contrast, a serving of Fruit Crunchables (about 0.7 ounces) has only 50 calories, 0 grams of fat, 12 grams of natural sugar from fruit, and 2 grams of fiber. They contain no added sugar, no oil, and no salt—just whole fruit.

The key difference: kale chips often rely on oil for crispiness, while Fruit Crunchables achieve their crunch through dehydration alone. If you’re watching your fat intake or simply want a snack that’s as close to nature as possible, fruit crisps are the better choice. Plus, the fiber in apples helps keep you full longer.

• Kale chips: ~150 cal, 10g fat, 6g carbs, 2g protein per oz
• Fruit Crunchables: ~50 cal, 0g fat, 12g sugar (natural), 2g fiber per serving
• Fruit Crunchables contain no added oils, salt, or preservatives

Ingredient Simplicity: Which Snack Is Cleaner?

One of the biggest selling points of Fruit Crunchables is their short ingredient list. For example, the Apple + Coconut Fruit Bars have just two ingredients: apples and coconut. The Fruit Crunchables line follows the same philosophy—only fruit, no additives. Kale chips, even the healthier brands, often list multiple ingredients like sunflower oil, sea salt, nutritional yeast, and natural flavors. Some commercial kale chips even contain sugar or dextrose to mask bitterness.

If you’re following a whole-foods diet or have food sensitivities, the minimalism of Fruit Crunchables is hard to beat. They’re also gluten-free, vegan, and nut-free, making them safe for school lunchboxes and shared offices.

Versatility: Beyond the Bag

Kale chips are usually eaten straight from the bag as a snack. While you can crush them into a topping for soups or salads, their flavor and texture don’t always complement other dishes. Fruit Crunchables, however, are incredibly versatile. You can enjoy them as a standalone snack, crush them over yogurt or oatmeal for a fruity crunch, or use them as a topping for salads—as detailed in our guide on how to use Fruit Crunchables as a healthy salad topper. They also pair beautifully with nut butters or cheese for a balanced snack plate.

For parties, try arranging a platter of Fruit Crunchables alongside cheese, nuts, and dark chocolate. The sweet crunch contrasts nicely with savory and creamy elements, making it a crowd-pleaser.

Cost and Accessibility

Kale chips are widely available in grocery stores but can be pricey—often $4–$6 for a 3-ounce bag. Fruit Crunchables are also affordable, especially when bought in bundles. The Fruit Crunchables Apple Crisps Variety Pack Bundle Box - Apple, Blueberry, Cinnamon & Strawberry (32 Packs) offers great value per serving, and the resealable packaging helps maintain freshness. Plus, you can find them online at That’s It with easy subscription options.

For families or individuals who snack regularly, buying in bulk is a smart way to save money while keeping healthy options on hand.

When it comes to taste, nutrition, and ingredient purity, Fruit Crunchables outshine kale chips in nearly every category. They deliver a naturally sweet, satisfying crunch without the bitterness, oil, or fragility of kale chips. Whether you’re packing a lunch, fueling a hike, or just craving something crispy, Fruit Crunchables are the healthier, tastier choice. Ready to make the switch? Explore the Fruit Crunchables Apple Crisps Variety Pack Bundle Box - Apple, Blueberry, Cinnamon & Strawberry (32 Packs) and discover your new favorite crunchy snack.